Weighing in on the September Issues

 
If it's possible to judge one's health soley by one's weight, I'd say fashion magazines are ailing a bit. This year's September issues top out at 9.5 pounds, compared to last year's 10.6. My Fab Five are Vogue (the winner in pages by far at 646), followed by Elle at 412. Nipping at its heels are Harper's Bazaar (398), followed by InStyle (322). Marie Claire wafts in at a mere 226.

I've eliminated Glamour from the mix this year. Glamour has decided to rebrand itself for Generation Z. This may be the next wave of fashion (never say never, remember?) but right now it all looks anti-fashion—a sad step for what used to be the go-to what-to-wear publication for real women. Instead I added InStyle, which has become increasingly all-fashion-all-the-time.

Can I report on what's inside? No. I have a tradition of waiting till the meal is served (aka they are all delivered) before I start to feast. Elle was the last to squeeze into my mailbox. I caught it, half sticking-out, before today's next showers.

Subscription covers may vary from those on the newsstand, but not one of these screams FALL FASHION at me.

Beyonce on Vogue is in her best Mid-summer night's dream. Kanye West and his two kids on Bazaar seem to have been caught while waiting in the studio for Mama Kim Kardashian to finish up (at least she's not on the cover).

 

Jennifer Anniston, Vendaya and Emma Stone beg the questions Why do we still care?, Who are you again?, and What of your movies will be opening soon?


As I read this back I'm rather shocked for sounding so catty. Really it's just disappointment. I see fashion these days as too much about business and celebrity. It feels less aspirational, less interested in me as a person and how I can look my best. If anything goes (as it seems to) how long before we all decide just to go with anything?

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